Ginger Root is Cameron Lew, the Huntington Beach, California musician who calls his sound aggressive elevator soul — city pop, AOR, and soft rock filtered through indie pop and vintage synths. Nisemono (2022) and Shinbangumi (2024) are the entry points, both on Acrophase Records. Dig into Ginger Root vinyl, CDs, and reissues at Wax Trax Records.
Cameron Lew, performing as Ginger Root, was born in 1995 in Huntington Beach, California. He is Chinese-American and has spoken extensively about Japanese musical and visual culture influences on his work. He describes his sound as aggressive elevator soul, drawing on 1970s and 1980s Japanese city pop, AOR, and soft rock alongside contemporary indie pop. His extensive visual presentation (music videos, photoshoots) draws heavily on Japanese 1980s and 1990s aesthetic references. Acrophase Records has been his home throughout his catalog.
Ginger Root's sound combines indie pop, city pop, neo-soul, soft rock, AOR, and Japanese pop with extensive vintage synthesizer work, soul-influenced vocal arrangements, and lo-fi production aesthetics drawing on classic city pop reference points.
Acrophase Records pressings of the Ginger Root catalog have been issued in multiple color variant editions and limited deluxe pressings.
Listeners new to Ginger Root typically start with Nisemono (2022) or Shinbangumi (2024).
